在张伯伦广场有家叫“WokTasty”的中餐外卖餐馆，笔者经常去买广式“三文鱼”，“炸虾”， "姜炒牛肉"和玉米羹。感觉商家很聪明，总是把菜做成一盒盒的，放在柜台底下，每次只拿一，两盒放在柜台上。给顾客感觉，味道好，卖得快，只剩这一盒，没得选，很快就卖出去了。这是利用顾客相互比较心理的一种营销策略，当然，如果把菜都放到柜台上，象超市那样任人选，用手翻来翻去不卫生, 店家增加柜台, 成本上升, 最终还是只有转嫁到消费者头上。
通常商家大都用中国古老的”连环计”营销策略, 如就地起价, 刮奖, 买一送一, 价格尾数(99分), “托”式促销, 全场封顶等。其实都是利用消费者爱贪小便宜, 贪嘴, 爱虚荣和猎奇等心理缺点来进行的, 本质上是欺骗行为。长此下去, 必然培养出黑心的商家和不健康的消费心理, 对社会和个人都没有好处。营销策略大都是顶尖大学商学院的研究成果, 这些成果本身没有好坏之分，但是应该有适用范围和对象, 稍有不慎, 就会伤到好人。
笔者不排斥聪明的营销策略, 但也不赞成”全民经商”, 商业社会最大的问题就是, “金钱决定一切”, 人不自觉成了金钱的奴隶, 人们的心灵都被欲望污秽了。笔者赞同一种聪明的工商管理法律, 这些营销策略, 如就地起价, 刮奖, 买一送一, 价格尾数, “托”式促销, 全场封顶等可以偶尔一用, 并且不能伤害到好人, 一个商家要生存, 不需要不分对象利用所有人的心理缺点, 也不需要天天使用所谓策略性营销。成熟的消费者者到商场只买自己需要的商品, 所谓诱导消费本质上是在强奸消费者。只有让人得到造就， 得到益处的营销方式才是可以接受， 受法律保护的。 (20 分钟写完) An Opinion on Marketing Strategy
Danny Li, 2013-3-22
There is a Chinese take-out restaurant named " WokTasty" in Champlain Square. I often purchase Cantonese salmons, shrimps, ginger beefs and corn soups there. The manager is very smart, the salesmen normally package the cooked food in boxes, and put them under the counters so that no body can see the boxes from outside, they put only one or two boxes every time on the counters in order to give the customers the feeling that the food goes quickly, only one box left, no more, to lure the customers to consume, which uses the comparative psychology of the customers. For sure, it is unsafe for everyone to select the food by their unclean hands if all the food are put on the counters, and adding more counters increase the cost of the business which eventually increases the cost of the customers.
Nowadays , a lot of stores use the Chinese interlocking stratagems to market, such as swapping, scratching-off, buy-one-get-one-free, price-ending, prompting cash, and price-ceiling, etc. All the so-called marketing strategies usually take advantage of the greedy eating, vain gloriousness, seeking novelty of the customers, penny wise, pound foolish, essentially they are the cheating behaviours. If things go on like this, it is no good to the society and individuals when there are many evil-minded business and unhealthy customers. The marketing strategies are normally developed in the commerce colleges of the top-notch universities, the so-called "marketing strategies" should be limited in some specific areas and sectors. They are going to hurt the public when they are indiscriminately used in the real life.
I do not reject the smart marketing strategies, not in favours of the so-called "national wide business rush". "Money talks" and "Slave of the Money" is the most terrible thing in the commercial society, the soul of the society is filthy and filled with lust. I am in favour of the smart law of business management, all the market strategies such as swapping, scratching-off, buy-one-get-one-free, price-ending, prompting cash, and price-ceiling, etc can be allowed in the specific area once in a while with the pre-condition of harmless to the innocents, the business does not need to use the strategies indiscriminately on every body everyday to survive. The mature customers go shopping to buy the goods they need, the so-called "leading consuming" essentially is a kind of misleading consumer. Only those marketing strategies building up the individuals can be considered as the acceptable methods.
(20 minutes translation)